Misters Men Sexual Health Products : Modern Day Wellness
Client
Industry
Consumer Appliance
Services
Brand Identity
Packaging Strategy
Packaging Design
Structural Design
Awards & Mentions
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Turning Taboos into Trust
To normalize the conversation around men’s intimate wellness. We replaced clinical distance with a warm, confident visual identity, turning a taboo into a natural part of self-care.
Led by informed Opinion and Wisdom
The bold usage of exclamation mark on the packaging with energetic red and black colour codes, created a strong memory structure for Misters. The variants iconography was created using recognisable elements, minimal yet expressive.
Creating An Approachable, Non-Judgmental Brand/Design Language
We harmonized discretion with bold expression to dismantle barriers. The design builds a bridge of trust, encouraging open engagement with health. By normalizing sensitive conversations, we transformed the brand into an empowering ally. It carves a definitive niche, proving that confidence begins with clarity.
