Jin Jiji: Creating a Tactile Design Experience

Client

Peak Brands LLP

Industry

Alcoholic Beverages


Services

Structural Design

Design Engineering

Prototyping

Awards & Mentions

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Distilling the Poetic Spirit of the Terroir

To distill the vast, poetic landscape of India into a singular, tangible form, the bottle needed to express the brand’s essence with absolute clarity. We created a silhouette that brings together handcrafted roots and cultural depth, distilled into a calm, clean and modern form.

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Evoking Connections

We created a modern, streamlined silhouette with soft, rounded shoulders. The integrated label delivers a clear expression of the brand’s Indian identity, while textured surfaces add a tactile edge, making the bottle instantly memorable in hand.

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Indian in Spirit, Global in Presence

The refined design heightens Jin JiJi’s premium appeal, giving it a distinctive and memorable shelf presence. It builds an emotional connection with consumers, positioning the brand as a mindful, modern expression of Indian heritage in the global gin landscape.



Design the change you want to see in the world!